Easily landing on many Top 10 Fashionista lists this year, coupled with a new reality series in the works, it was only a matter of time before Olivia Palermo announced she would be starting her own fashion line.  And she has.

Talking to Vogue Spain, the socialite explains that her new show will follow her rise as a fashion designer.  Not a novel idea, as almost everyone has pointed out, since The City was the vehicle for Whitney Port’s line Whitney Eve, and The Hills alum Lauren Conrad will be doing the same thing this year pushing her line, Paper Crown.

Will we watch? Of course we will. This girl has got amazing style. Question is, will you?

Check out Olivia’s spread (via OliviaDaily.com) from January’s Vogue Spain.

via OliviaDaily.com

Rewind to last night’s “Forget About Boys” episode of The City. Can you believe that Zac had the guts to meet up with Roxy at The Gates carrying a six-lady entourage? While we know Roxy gets herself into some messy debacles, even she didn’t deserve that gratuitous show of disrespect.

Roxy was definitely the star of this episode, and not just because of a thoughtless gesture by some boy. We loved her fashion choices, especially the Dolce Vita Jumper she wore to talk blind dates with Whit at Think Cafe. With its side slit pockets and adjustable straps, this silky Dolce Vita Buenos Aires Tie Jumper is just as fun and functional.

Don’t forget about our on-set relationship with the show! Have a question about something you saw on The City? Tell us in the comments or ask here.

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Screenshot courtesy of MTV.

We’re not going to come down too much harder on Olivia for not prepping enough for her latest Elle assigment. After all, it’s not easy to look this good. It takes countless trials and errors, great attention to detail and plenty of mirror time.

So while the results of Olivia’s blogger interviews came up short, her classy interviewer ensemble did not disappoint. The piece that brings it all together? Her Alexis Bittar chunky gold link necklace.

Ready to steal Olivia’s coveted style? Pair this Alexis Bittar Link Necklace similar to Olivia’s with a Zara Jacket, Zara Shorts and one pair of really elusive Top Shop heels. And hey – even if you don’t nail the interview, at least you will look the part.

Don’t forget about our on-set relationship with the show! Have a question about something you saw on The City? Tell us in the comments or ask here.

Can’t get enough of The City? Click here!

Screenshot courtesy of MTV.

A big city girl can never have enough shoes. She needs a pair for a date with a boy on the Lower East Side, a pair for the Upper East Side, a pair for Wall Street… the list goes on. Just ask Whitney and Samantha.

The girls hit the ultra trendy store Jeffrey in this week’s ”Meet The Fackelmayers” episode of The City to peruse a girl’s first love (what else?), shoes. Oh, and maybe to dish about some hot lifeguards. Samantha outfitted in these Genetic Denim Cigarette Jeans in Gum Drop for the excursion.

A bright purple wash on a super slim fit canvas, these cigarette jeans are a hipster’s dream come true. They’re that perfect break from the ordinary and bound to put you in the running for hottest downtown looks. Now, time to shop for the right shoes to pair them with. Sorry Roxy, you’re not invited!

Don’t forget about our on-set relationship with the show! Have a question about something you saw on The City? Tell us in the comments or ask here.

Can’t get enough of The City? Click here!

In tonight’s episode of The City, it’s boys, boys, boys for Whitney and Sami. The girls hit Bergdorf Goodman for a book release party and end up spending more time browsing the eye candy than the merchandise.

The one that gets Whitney’s attention? The brother of Samantha’s friend Freddie. Whitney draws him in with this delectable Doma Leather Hooded Jacket. Featuring angled zips and piped seaming, this luscious leather piece is right on trend for the season. A removable jersey hood gives it a tough, punky edge.

Curious about how this big city girl completes her cool party ensemble? Look forward to Louboutin shoes, an Alexander Wang shirt and a Top Shop skirt.

Don’t forget about our on-set relationship with the show! Have a question about something you saw on The City? Tell us in the comments or ask here.

Can’t get enough of The City? Click here!

Whitney was reunited with former L.A. bestie Roxy in this week’s “Sleeping With The Frenemy” episode of The City. But Roxy’s manifested unruly behavior has us asking questions. Will she really prove to be a friend to sweet Whitney or an enemy?

This West Coast turned East Coast bad girl wasted no time crashing Whitney’s pad. She also got her roommate busted by throwing a boisterous party that got broken up by the cops! Still, we can appreciate her newfound New York fashion sense.

Take this Nina Ricci Cavas Blazer she wore to scope out Whitney’s new place. A canvas lamé-like finish and unparalleled versatility to go from dressed up to dressed down set this piece apart from the plethora of other blazers out there. We love how Roxy wore it with a casual top and destroyed jeans to give off some glam rocker chic vibes. Rock on!

Can’t get enough of The City? Click here! And shop the best of The City here.

Last night’s ”Sleeping With The Frenemy” episode of The City unveiled an unlikely style muse. And yet, the location in which she thrives isn’t so farfetched: the hallways of Elle magazine!

Of course, we’re talking about the Elle’s Director of Public Relations, Erin Kaplan. Erin let her feet do the talking during her awkward meeting with Olivia and Joe Zee by pairing these Christian Louboutin Pigalle 100 Studded Pumps with a simple black dress and edgy gold jewelry.  These black leather studded pumps  toughen up any LBD for some high-altitude attitude.

Loving Erin’s chic feet? Catch her whole look in action after the jump.

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We’re looking forward to the return of MTV’s The City more than ever. That’s because this season it’s out with the old and in with the new! That’s right. New lives, new jobs, new friends and new frenemies… for both Whitney and Olivia.

According to MTV, while Olivia will be stirring up drama at Elle magazine, Whitney has ditched DVF to rejoin forces with Kelly Cutrone. Along with Whit’s old friend Samantha from last season, expect to see Roxy Olin (Whitney’s former friend from L.A.) and Sam’s new pal Freddy in her circle of aquaintances.

And for the fans of Erin, Jay, Adam and Allie? Sorry to say, but they are no longer on the show! 

Check out the preview clip above for a sneak peek at what’s to come. And shop the best of The City here. 

Video courtesy of MTV. 

Whitney Port fled the glamorous Hollywood Hills for her chance to make it in The City. From cut throat coworkers to boisterous boys, Whitney has shown us what it takes to survive in the city of bright lights – while looking fashionable all along the way.

Whitney smiles on the red carpet in a slinky cocktail dress, gold sandals, and lovely long locks.

Whitney does some shopping in New York in a vintage dress and slouchy boots.

Whitney sparkles on the red carpet in a sequins skirt and a megawatt smile.

Whitney is the queen of cool in tall boots and a leather bomber.

Whitney works the red carpet at The Hills 3.5 Finale Party.

Whitney and Lauren grab a bite for lunch before Whitney heads off to New York to start her new job.

Mixing it up with a sweet party frock and rock n’roll shoes, Whitney arrives at the 2008 MTV Movie Awards.

Whitney enjoys her coffee on a recent jaunt in LA carrying her purple Balenciaga bag.

Showing off her her sultrier side with lace stockings and a ruffled blouse, Whitney hits up an US Weekly party.

Whitney smiles in the sand with fellow Hills stars Lauren and Audrina at the premiere party for The Hills season 4.

What we are reading at SeenON!

Real Housewives of Orange County’s Gretchen dating Slade Smiley - Best Week Ever

Project Runway Season 5 Kenley Collins Arrested for Attacking Fiance - TMZ

Whitney Port Dating Lipstick Jungle’s Robert Buckley - Pop Wrap

VH1′s Behind the Music is Coming Back – The Hollywood Reporter

Introducing the Real Housewives of New Jersey - People

Photo courtesy of Best Week Ever